Google’s top 10s in many keyword niches are rapidly changing since the so-called Penguin update, which aims at deranking sites using spammy SEO techniques. Does this mean you’re on the safe side unless running off the rails with obviously spammy tricks? Unfortunately, things are a little more complicated here. Now website owners keep wondering what to do to avoid losing their hard-earned Google positions or recover from the changes that’ve hit their sites. And here’s where our Search Engine Monitoring SEO Services comes into play!
How to proof your site against Google penalty?
In short, the anti-spam Google’s combat lies on two basic aspects – content and backlinks. So here’s what must be cut out matching Google’s new sense of quality 100%:
Your pages content:
- not stuffed with too many keywords
- unique
The backlinks pointing to your site:
- natural (not looking artificially built)
- coming from quality websites
To learn more about what instructions to follow to survive Google update unaffected, contact us. We can help.

